
Social Media Content Planner Template
Are you a small business owner who constantly feels overwhelmed and stretched too thin? You’re not alone. Almost every business owner we speak to knows that social media is important — it’s how you connect with your past, present, and future customers. But the question is: where do you even begin when it comes to mapping out your content ideas?
We’ve created a simple, step-by-step spreadsheet that makes the process easy.
It guides you through planning your feed posts, stories, captions, and hashtags, so nothing gets missed.
For example, you’ll be able to track:
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Is this content TOF, MOF, or BOF?
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What’s the inspo link?
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What’s the idea, hook, message, and CTA?
Everything you need to create content that’s organised, intentional, and effective — all in one place.
The Process aka What's Next

Social Media Content Planner Template